This is a contributed guide by Nils at Bandologie. “It’s the story of a successful promotional concert me and my band did. The scene? 9:15am in a school break hall in front of shocked pupils.” If you have anything helpful to contribute to one of our sites, contact us here.
Here you can read about one of the most powerful independent music promotion events that I participated in.
At the age of 24, I became a product manager at the major record label BMG. Before that though, I used to play the drums in a heavy metal band for several years.
Like many musicians, we often tried to get local venues to allow us to gig. This though, wasn’t always easy. Most musicians almost beg club owners and bookers to play another gig, but there is a better way: While begging can work from time to time, the only solution to carry on getting gigs in the long run is to get a bigger audience to your concerts. Not easy I know, but true. As they say, “Don’t shoot the messenger”.
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